Exploring Grand Rapids

When my professor told us we were going to have to create our own video, I almost started crying right then and there. I knew absolutely NOTHING about making a film or editing it. The closest I’ve come to making a film is recording a video on my phone, which I’m not sure even counts. However, I could never have expected to have as much fun with it as I did.

Being an advertising and public relations major, my first thought was to create a promotional video of some sort. I didn’t think that I wanted to make an actual movie with actors and a script, so I tried to think of a unique way I could incorporate my interests into a film. Since I have lived in Grand Rapids my entire life, and I am wholeheartedly in love with the city, I decided to make a promotional video of Grand Rapids, Michigan.

I spent an entire day walking around downtown with my camera taking varying pictures and videos of the city. I tried to capture some different aspects of the city- ones that are probably very familiar, and others that may not be as well-known. Unfortunately, I couldn’t include as much as I would have liked due to the 1:30 time limit, but regardless, I thought it turned out pretty cool!

Before I started editing the film, I created a simple hand drawn storyboard to lay out where I wanted each photo/video to be placed. Then, I actually got to create the video by stringing together all of my work with the use of transitions. I also included text in the film to describe some of the different attractions I was showcasing. I used Final Cut Pro as my editing software to create the final product. This whole process took about 8 hours- including filming, the storyboard, and the editing. It was a very large time commitment, not to mention challenging, but I had so much fun doing it! I hope that you all enjoy the film as much as I enjoyed making it!


Wilson, B. (February 22, 2017). Screenshot of Final Cut Pro Timeline [PNG]. Retrieved from Final Cut Pro

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Slideshow of my storyboard.

Below is my final product of the film, Enjoy!


3 thoughts on “Exploring Grand Rapids

  1. This is such a cool video! I really like how professional this looks, it’s super cool and really captures a lot of GR. Also glad we were in the same boat for how long the video took to make, it took me forever.


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